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Prime Picks Up French Animation Hit ‘Don’t Die Dumb’

Don’t Die Dumb
Don’t Die Dumb



Prime Picks Up French Animation Hit ‘Don’t Die Dumb’

Prime Entertainment Group, international producer and distributor, announces the acquisition of French animation series Don’t Die Dumb (100 x 3′), as part of its push to diversity ifs collection of programs with a new high-quality animation catalog from award-winning studios.

Don’t Die Dumb is produced by Folimage, a French animation studio founded in 1981 that produces TV series, short films and feature films. The studio has met tremendous successes over the years, earning a Best Animated Feature Oscar nomination for its feature film A Cat in Paris. Most recently, its TV special Vanille, a Caribbean Tale (also distributed by Prime), won the Grand Prize for Best Animated Short and Audience Award at the 2021 New York International Children’s Film Festival.

The series has been phenomenally well received, attracting a significant number of viewers, with the episodes accumulating 76,612,629 views across all networks. The show is a hit on Franco-German channel Arte, with audience peaks of over a million viewers, sometimes even reaching 1.3 million.

“We are very excited to add Don’t Die Dumb to our animation catalog,” said Alexandra Marguerite, Prime’s Head of Sales. “Thanks to this new outstanding series we continue to strengthen our ties with partners in search of high quality animation programs and establish Prime’s presence in the animation market.”

Don’t Die Dumb deals with science and existential reflections on nature and the human body with a good dose of dark humor. In each episode, Professor Moustache and his assistant fear no taboos as they explain the great mysteries of the world. An instructive and mischievous show that appeals to those who like sharp humor and science accuracy.

The acquisition follows Prime’s recent announcement that it has created a 4K UHD remaster of Sylvain Chomet’s Oscar-nominated animated feature The Triplets of Belleville.


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