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More Mr. Men Show On Order


More Mr. Men Show On Order

Fans will be seeing more of Chorion’s The Mr. Men Show, an animated children’s series that debuted earlier this year on Cartoon Network in the U.S. and Five in the U.K. The broadcasters have committed to a second season of the sketch comedy show. Chorion and animation studio Renegade Animation will deliver another 52 11-minute installments for 2009, bringing the total number of available episodes to 104.

Based on the original Mr. Men and Little Miss books created by Roger Hargreaves, The Mr. Men Show offers a blend of fast-paced, physical humor, verbal wit and colorful characters. Directed by Mark Risley, the show is exec produced by Chorion’s Diana Manson and Kurt Mueller, Renegade Animation’s Ashley Postlewaite and Darrell Van Citters, and head writers Kate Boutilier and Eryk Casemiro, the duo behind global hits Rugrats, The Wild Thornberries and Rugrats in Paris. Producers are Adam Idelson, Karen Ialacci and Peggy Regan.

Chorion is also doing well internationally with the first season of the series, securing broadcast deals with YTV in Canada, MEDIACORP in Singapore and KTV in South Africa. The initial slate of episodes has already begun airing on France 5, ABC Australia and HOP! in Israel, and are scheduled to begin airing on Tiji in France before the end of the year. Chorion hopes to land a raft of new broadcast deals at next month’s MIPCOM in Cannes.

The Mr. Men Show‘s extensive merchandising program has apparel, toy, publishing and DVD partners in place. Master toy licensee Fisher Price is set to launch toys in the U.K. and Australia this fall. The line includes collectible plush, playsets and feature plush. Global DVD partner Sony Pictures Home Entertainment will begin its international roll-out in the U.K. and France during the fourth quarter of this year. A tie-in publishing program is also in the works with Penguin Group in the U.S. and Egmont in the U.K. Hachette in France will also launch a new series of books in 2009.

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