Mondo TV announced another new licensee for its exciting, highly original new kids’ animated series MeteoHeroes: Pea & Promoplast, a global leader in collectibles, promotions, toys, entertainment and loyalty programs, is planning a range of pocket money toys to be developed and distributed via its Play Around division, a new toy company led by a dynamic young team with a passion for creating innovative projects for both own brand and licensed ranges.
The range, which will be available in the autumn, will include a wide selection of 3D figurines, playsets and gadgets all aimed at the show’s gender-neutral target audience aged between four and seven. The items will highlight both the show’s impressive array of gadgets and its stars: Fulmen, Nix, Nubess, Pluvia, Thermo and Ventum – six ordinary kids with extraordinary powers. The pocket money toys will be available in the mass market across Italy, San Marino, Canton Ticino and Vatican City. In line with the aims of the show – in which the six kids use their superpowers to protect the planet from extreme weather events and pollution – a large part of the products’ design and development will involve recyclable materials.
The series will launch July 6, following a four-episode sneak peek on Italy’s Cartoonito time to the 50th Anniversary of Earth Day.
Beyond Kids, the children’s entertainment division of London, Dublin and Sydney-based Beyond Distribution, has secured around 100 hours of digital sales deals with SVOD and AVOD platforms across its kids titles. Kidoodle.TV, the global safe streaming family focused channel, and Ameba, the U.S. & Canadian SVOD/AVOD kids platform, both acquired 50 hour package deals for titles including CBBC’s Numberjacks (66 x 15’), Get Squiggling (50 x 15’) and ABC Australia’s Milly Molly (26 x 30’).
Deals were negotiated on behalf of Beyond Kids by Zoe Allen, VP of Sales for Central Eastern Europe, Benelux, Israel, AVOD and Inflight.
Nucleus Media Rights has also announced an agreement with kids’ Safe Streaming platform Kidoodle.TV, owned by A Parent Media Co. Inc., for the preschool series Bubu and The Little Owls. Beginning June, Kidoodle.TV will feature the first two seasons (52 x 11′) of the acclaimed animated children’s series globally on connected devices including iOS, Android, AppleTV, Fire TV, LG, Samsung, Chromecast, Roku, Amazon, IPTV STBs, VIDAA-enabled Hisense devices, HTML5 Web, compliant Smart TVs, and other streaming media devices.
Launching on Kidoodle.TV in both English and Spanish, the charming preschool series follows the adorable adventures of Bubu, a curious and energetic young owl who is always in a hurry to explore the world outside her shell. Along with her brainy younger brother Biel and cute baby sister Bonie, Bubu is determined to see the forest beyond her family’s branch in the highest sequoia tree of the High Branches neighborhood. By working together and making new friends, they will play, create, sing and find the answers to their questions about the beauty and wonder of nature.
Miraculous – Tales of Ladybug and Cat Noir, the brand based on the globally popular animated series (130 x 22′) created by ZAG and produced by ZAG and ON Kids & Family (Mediawan Group) won the Bologna Licensing Trade Fair 2019 Best Pre-School Licensing Project Award. Planeta Junior holds the licensing rights to the Miraculous brand in Italy, Spain, Portugal, CEE, Greece and Turkey.
The Jury, formed by Cecilia Padula (ViacomCBS Italia), Federica Pitascio (Rai Ragazzi) and Ivan Colecchia (Kidz Global), awarded the prize to children’s clothing brand and retailer Chicco and promotional partner Leolandia. Chicco created an exclusive capsule collection of clothing comprising 12 designs for a broad age range of girls from nine months to eight years old, and customers with a minimum purchase were provided free tickets to enter Leolandia. Chicco selected the iconic Miraculous Ladybug to personalize points of sale and generate 360º activation in stores.
Having sold over 120 million products and with great digital achievements (16.4 billion views, 11 million subscribers on official channels and over 100 million app downloads), Miraculous follows the adventures of two seemingly typical teens with secret identities, Marinette and Adrien, who magically transform into superheroes, Ladybug and Cat Noir. As secret superheroes, Ladybug and Cat Noir are partners in the action. But in the daytime, Marinette is just a normal girl, living a normal life. Cat Noir will do anything to support and impress Ladybug, but does not know this is Marinette from his class. Marinette, in turn, dreams of Adrien and simply gets little response. When evil threatens, can they beat the unexpected villains? The series’ main values include girl empowerment, secret identities, love, friendship, creativity and fashion.