Instagram has announced that now in addition to its distinct square image posts, users can now share photos and videos in both portrait and landscape orientation on the platform, further blurring the lines between the increasingly homogeneous established social media services. This also allows users to upload more cinematic widescreen video, which is good news for film and TV marketing teams.
@StarWars is the first onboard, having released an exclusive look at the upcoming film The Force Awakens using Instagram’s new landscape orientation.
About “Star Wars: The Force Awakens”
Lucasfilm and visionary director J.J. Abrams join forces to take you back again to a galaxy far, far away as “Star Wars” returns to the big screen with “Star Wars: The Force Awakens.”
The film stars Harrison Ford, Mark Hamill, Carrie Fisher, Adam Driver, Daisy Ridley, John Boyega, Oscar Isaac, Lupita Nyong’o, Andy Serkis, Domhnall Gleeson, Anthony Daniels, Peter Mayhew and Max Von Sydow. Kathleen Kennedy, J.J. Abrams and Bryan Burk are producing with Tommy Harper and Jason McGatlin serving as executive producers. The screenplay is by J.J. Abrams & Lawrence Kasdan. “Star Wars: The Force Awakens” releases in U.S. theaters on December 18, 2015.