Hoho Rights, the commercial arm of kids’ prodco Hoho Entertainment, announces new deals for preschool series Cloudbabies (52 x 10) and Abadas (52 x 11) with children’s SVOD platforms Hopster and Playkids. The shows will be available in multiple territories, including the US and UK.
Hoho has also partnered with X-Media Digital — Russia’s No. 1 YouTube partner — to launch a Russian language version of Cloudbabies.
“We have to embrace the ever changing landscape of children’s content distribution and working with companies such as Hopster, Playkids and X-Media, who are experts in the digital world, is a great way to introduce our shows to new audiences,” said Helen Howells, joint Managing Director for Hoho Rights.
Created by award-winning art director Bridget Appleby, Cloudbabies premiered in 2012 on CBeebies in the UK. Aimed at preschoolers, the enchanting series features the adventures of four toddlers whose job it is to look after the sky and their Sky Friends. Abadas, and Irish-Welsh co-production of Kavaleer and Dinamo, is a mixed media animation and live-action series that helps kids learn new words along with Ella the fox, Harry the hippo, and Seren the bat on their magical adventures.
These latest deals follow the recent news that Hoho had secured multiple international broadcast partners for its anarchic animated comedy Everybody Loves a Moose.