Paris-based producer/distributor Cyber Group Studios has allied with WildBrain to enhance and develop its YouTube channels and digital presence worldwide. Having opened new offices in Los Angeles and in Tourcoing (Haut-de-France), and signed on to a new financial partnership with L-GAM, the studio plans to dramatically ramp up its digital strategy with the help of WildBrain’s specialist expertise.
“Cyber Group Studios are at an exciting juncture as they expand internationally and look to platforms like YouTube to grow their brands globally,” commented WildBrain’s Jon Benoy. “We look forward to helping them realise their ambitious plans for digital growth in 2018.”
WildBrain, a leading digital kids’ network and studio, will use its cutting-edge technology and data-rich analytics to manage Cyber Group Studios’ YouTube channels worldwide and extend their international exposure on digital platforms by providing audience development expertise, handling key brands such as Emmy Kids Award-nominated preschool series Zou and TV France International Export Prize-nominated Zorro The Chronicles as well as growing Cyber Group’s other existing properties and upcoming projects. WildBrain will also focus on growing Cyber Group’s channels in more than 150 countries across multiple languages.
Additionally, the partners will explore the joint development of new productions exclusively for digital platforms, with the first project expected to be announced this spring.
“I am thrilled to collaborate with WildBrain, whose worldwide expertise will accompany Cyber Group Studios in its new developments in the digital space,” said Cyber Group’s Pierre Sissmann.