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SWaN & Legend, Sugar 23 Invest in Mindshow for Next-Gen 3D Studio

Mindshow, SWaN & Legend Venture Partners, Sugar23
Mindshow, SWaN & Legend Venture Partners, Sugar23


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SWaN & Legend, Sugar 23 Invest in Mindshow for Next-Gen 3D Studio

SWaN & Legend Venture Partners and Sugar23 announced their investment and creative collaboration with Mindshow, a 3D animation studio built on proprietary, cutting-edge technology that produces animation at the speed of live action. The partnership will provide a new medium and process for creative expression for top-tier talent, support rapidly increasing content pipelines in the animated space and bring projects to market much more quickly.

Mindshow is lead by CEO Gil Baron, an experienced leader with a demonstrated history of implementing cutting-edge tech, and Executive Producer Sharon Bordas, who joined the company as Head of Studio back in 2019.

“From the moment Sharon and I sat down with Michael [Sugar], Sugar23 and the team at SWaN & Legend, we knew they saw the future in the same weird and wonderful way we do,” said Baron. “We couldn’t be more excited to have them as our partners in bringing new kinds of technology, creativity and talent to the world of 3D animation.”

Michael Sugar, an Oscar-winning producer and founder of Sugar23, commented, “We’re incredibly excited to announce our investment in Mindshow. Both of our teams were left literally speechless after seeing Mindshow’s presentation.”

“We can’t wait to hit the ground running to bring some exciting new ideas to life with this truly groundbreaking technology and this collaborative, wicked-smart team,” added Fred Schaufeld, co-founder of SWaN.

Established in 2017 and quickly becoming an industry favorite, Sugar23 is a venture creation company with interests in premium content creation, technology, eSports, celebrity management, business consulting, brand incubation and investment.

SWaN & Legend Venture Partners supports the continued evolution of Mindshow alongside Sugar23. Co-founder and Managing Director of SWaN, Schaufeld is also an owner of the Washington Capitals (NHL), Washington Nationals (MLB), Washington Wizards (NBA), Washington Mystics (WNBA), Professional Fighter’s League, Team Liquid (eSports), Capital City Go-Go (NBA G League) and the Capital One Arena.


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