Streaming
North America
Survey Shows Disney+ Subscriptions May Double Company Forecast

New research by consumer habits watchdog UBS Evidence Lab has found that 43% of 1,000 U.S. consumers surveyed this month plan to subscribe to Disney+. The streaming service, which will be home to fan-favorite movies and series from Walt Disney Motion Pictures, Disney Animation, Pixar, Marvel, Lucasfilm as well as highly anticipated originals, is set to launch in the U.S. on November 12 for $6.99/mo.
Walt Disney Co. had previously revealed internal forecasts that Disney+ would have 20 million to 30 million U.S. subscribers by 2024 — 20%-30% of U.S. broadband households — and 60 million to 90 million worldwide. Netflix currently boasts 152 million global subscribers, and the Mouse’s new platform will also contend with streamers launching from Apple, WarnerMedia and NBCUniversal soon.
The survey found:
The poll was taken ahead of the D23 Expo, which spotlighted further programming announcements for Disney+ and allowed attendees to sign up early at a discount via on-site kiosks, as the kick-off to a major pre-launch marketing campaign.
[Source: UBS via Deadline]
Genius Brands International announces the official launch of Stan Lee’s Superhero Kindergarten, which premiers on April...
Leading global children’s entertainment co. Spin Master is unleashing third seasons of two of its hit...
Mattel Television’s brand-new animated adventure Barbie & Chelsea: The Lost Birthday is almost ready to launch...
The scrappy underdogs of the U.S.S. Cerritos will continue their animated adventures into the spacefaring future!...
With a pandemic leading to lockdowns across the globe and putting audiovisual content in high demand...
Canada's Youth Media Alliance (YMA) announced the nominees for their Awards of Excellence. The winners ...
Longtime The Simpsons animator and assistant director Edwin Aguilar has died following his hospitalization due ...
Noggin, Nickelodeon’s interactive learning service for preschoolers, has launched its brand-new initiative “Big Heart World,” ...
VIS, a division of ViacomCBS, and March Anthony's Magnus Studios announced a new live-action co-production, ...
Genius Brands International announces the official launch of Stan Lee’s Superhero Kindergarten, which premiers on ...