Distribution, brand management and entertainment company Taffy Ent. has hired veteran publicist Marc Grossmann as director of public relations. In his new role, Grossmann will oversee worldwide publicity, advertising and special events for Taffy, in addition to handling similar responsibilities with fellow MoonScoop Group partners Mike Young Prods., MoonScoop Prods., Kabillion, Queen Bee and others.
Prior to joining Taffy Ent., Grossmann served as an independent consultant in the television industry, overseeing launch campaigns for start-up cable outlets The Tennis Channel and Anime Network, and consumer campaigns for Major League Baseball, Game Show Network, Walt Disney Television Animation and PBS. Grossmann also put in six years as a senior press manager at NBC, and two years as director of publicity at Hanna-Barbera, where he worked on the launch campaigns for The Powerpuff Girls, Dexter’s Laboratory and Johnny Bravo.