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Animag’s Sheri Shelton Wins Nichee Award for Best Sales Executive 2020

Sheri Shelton
Sheri Shelton wins Niche Award

People

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Animag’s Sheri Shelton Wins Nichee Award for Best Sales Executive 2020

Niche Media has announced the 2020 Nichee Award winners, presented in a virtual ceremony to celebrate the year’s best in the world of niche magazines. This year’s online edition was expanded to include 26 categories and received over 140 entries from publishers across the U.S. and around the globe — four times the Awards’ yearly average. Winners were judged by a panel formed in partnership with Syracuse University’s Newhouse School of journalism and communication.

You can watch the Nichee Awards here.

Animation Magazine is proud to share that our very own Sheri Shelton, who has built relationships with so many of you across all facets of the animation and VFX industry in her 25 years with us, has been awarded the Best Sales Executive honors this year!

“Sheri Shelton has been a gift to me, her colleagues, and the world of animation since she started at Animation Magazine in the ’90s,” said Jean Thoren, President & Publisher of Animation Magazine. “She is a dear friend, and the honorary ‘Mom’ of our Animag family. She has raised four fantastic kids, has been married for more than 40 years and spoils her grandkids whenever she can. The heart and effort she puts into everything she does and everyone she knows makes her a delight to all who have had the pleasure of knowing her. Congratulations Sheri, no one deserves this award more!”

Sheri Shelton and Jean Thoren taking a well-earned break with producer John Andrews at Annecy.

Sheri Shelton and Jean Thoren taking a well-earned break with producer John Andrews at Annecy.

Since joining the Animag family in 1995, Sheri has consistently put her work, her clients all over the globe and her performance at the fore of her efforts — she literally sleeps with her computer, as one might guess from some of her email timestamps! — while never neglecting to take time to be a loving wife, mother, grandmother and thoughtful friend.

Sheri started out as a sales assistant to three sales people, and as the print industry struggled has kept Animag on course as our sole sales executive. Since the economic crash of 2008, she has consistently delivered increasing ad sales for both the 10X per year print/digital editions, email newsletter and website. Sheri has grown with the changes in our industry and delivered and understood the new algorithms and data that ad agencies require. She has a creative and very personal style that appeals to both smaller production companies and the big-time players — who choose to advertise with us based on her RFP’s and her ability to deliver. Clients trust Sheri to make them look good, and she takes this trust seriously.

Sheri Shelton holding down the Animag booth at SIGGRAPH

Sheri Shelton holding down the Animag booth at SIGGRAPH

Over the years, Sheri has spearheaded innovative sales stunts such as Animag‘s highly successful 30th Anniversary issue double-spread spotlights on studios, companies and creatives, which drove the perfect-bound issue to become our highest-grossing ever (still in demand for back issue orders).

On top of the magazine and its online extensions, Sheri helps ensure that Animag‘s popular supplementary materials such as the annual Education & Careers Guide, Trade Show Calendar and more keep our readers informed and our industry partners well-represented.

You can get in touch with Sheri to say congratulations or inquire about the latest advertising opportunities with Animation Magazine at sales@animationmagazine.net.

The "Animag Family" annual holiday reunion (2018)

The “Animag Family” annual holiday reunion (2018)

Sheri Shelton and group

Sheri Shelton and group

Sheri Shelton and group

Sheri Shelton and group

Sheri Shelton and Jean Thoren

Sheri Shelton and Jean Thoren

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