Young Moscow-based animation studio Platoshka has announced the launch of Beadies, a cartoon musical series for kids three years of age and under focused on early childhood development, and plans to release three more new IP series for various age groups.
Platoshka’s flagship project, Beadies is a show for the youngest of kids (up to three years old), who are especially conscious about the world around them. Created by a team of animators, children’s psychologists and educators, Beadies focuses on early childhood development — but doesn’t forget to entertain.
“We’ve put together a structured, vibrantly colored, and all-encompassing set of ideals to drive our young viewers’ growth. Everything about Beadies — from the colorful design, location and main characters to the stimulating orchestra music and direction of the show — was concocted with an emphasis on the specific needs of a child’s cognitive capabilities,” said Platoshka co-founder & CEO Anna Shelegina.
Platoshka is already independently producing the first season (55 x 5′) of Beadies after having finished the pilot, with episodes in animation headed off to post-production. The show’s premiere is set for this summer. An accompanying mirror app will be launched to act simultaneously as a child-development instructor and social networking platform for parents.
Alongside Beadies, Platoshka is presenting three more new IP series ready for co-production: Agatha: Queen of the Garden (target audience: 3- to 5-year olds), Cat Been-In-Use (5- to 8-year olds) and Antron (8- to 10-year olds). The company is debuting all four series at Kidscreen Summit Virtual, running through March 5 online.