The Television Academy has announced four awardees for the juried interactive media honors this year, opting for Oculus Story Studio’s adorable CG porcupine Henry, an Archer-inspired game from FX, Cartoon Network’s popular kid-friendly app, and a tie-in to Comedy Central’s @midnight.
The winners were named at the Interactive Media Peer Group nominee reception on Wednesday night, where the Lucy Hood Digerati Award was bestowed on NBC Entertainment EVP Rob Hayers, in recognition of his contributions to the interactive and digital media communities.
“This year’s juried winners reflect the groundbreaking work being performed by our members, in areas ranging from virtual reality to multi-screen experiences,” said Seth Shapiro and Marc Johnson, co-governors of the IMPG. “We are thrilled at the quality of this year’s submissions, which have set a new bar for excellence at the frontiers of television.”
Juried interactive awards will be presented during the Creative Arts Emmy Awards this weekend at Saturday’s ceremony.
2016 Outstanding Creative Achievement in Interactive Media Winners
Multiplatform Storytelling: Archer Scavenger Hunt
Tim Farrell, Transmedia Lead; Mark Paterson, Transmedia Director; Bryan Fordney, Technical Director
Original Interactive Program: Henry
(Oculus Story Studio)
User Experience and Visual Design: Cartoon Network App Experience
Social TV Experience: @midnight with Chris Hardwick
(Comedy Central, Funny or Die, Nerdist Industries, Serious Business, Aloha Prod., Garant Lennon Prod., Brillstein Entertainment Partners)
Chris Hardwick, Executive Producer/Host; Jack Martin, Executive Producer; Joe Farrell, Executive Producer; Christopher D’Elia, Producer; Serious Business