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‘Maggie & Abby’s Neverending Pillow Fort’ Animated Feature on the Way from MIMO, Like a Photon & Crayola

MIMO Studios and Like a Photon Creative (LAPC) are teaming up with Crayola Studios to produce Maggie & Abby’s Neverending Pillow Fort, an animated feature adaptation of the hit children’s novel of the same name by Will Taylor. Crayola Studios will serve as both producer and financier.

The story follows lifelong best friends Maggie and Abby as they go through their first growing pains of adolescence, uncovering a secret world that connects in mysterious and wonderous ways. The action-adventure story begins in a place unique to kids: a pillow fort. Soon, the friends learn their pillow forts are connected not only to each other, but also to a huge network of pillow forts around the world — from across the street to the wilds of Alaska! Maggie and Abby are finding out just how far they can go when they put their imagination into action and how much fun they can have when they unleash their creative spirits.

The 85-minute film begins production in Australia later this month, with the assistance of Screen Queensland’s Post Digital and Visual rebate incentive.

This marks Crayola Studios’ second project with MIMO Studios and the latest addition to its content portfolio, which spans short form, digital and movies.

“Building pillow forts is a beloved creative childhood experience. We knew right away that we wanted to help bring this wonderful story to the screen,” said Victoria Lozano, EVP of Crayola Studios. “The central concept of kids exploring the limitless bounds of their imaginations aligns with Crayola Studios’ creative principles. We are very excited to continue our relationship with MIMO Studios and to join Like a Photon Creative to bring this epic imaginary adventure to life.”

Maggie & Abby’s Neverending Pillow Fort also extends the successful partnership between LAPC and MIMO Studios, who have leveraged a new business model to meet the growing demand for family friendly content designed for co-viewership. The project will follow The Pout-Pout Fish, the partnership’s debut film, adapted from the New York Times bestselling franchise and starring Nick Offerman, Amy Sedaris and Jordin Sparks. The Pout-Pout Fish premieres later this year, followed by Maggie & Abby’s Neverending Pillow Fort and two more films the studios are currently developing.

“Along with Like A Photon, we have created an innovative, differentiated model that maximizes a project’s likelihood to be greenlit and produced in the current environment,” said Cyma Zarghami, Founder & CEO of MIMO. “We are thrilled Crayola saw the merit of this approach, and that they shared our enthusiasm for this story, which fits their vision for the type of content they want to create with their growing banner. We look forward to progressing with this promising project and brand partnership, and to continuing to use this repeatable model to create other equally exciting films.”

Nadine Bates from Like a Photon Creative added, “LAPC is thrilled to be teaming up with MIMO again, after an extremely successful collaboration on The Pout-Pout Fish. The two companies are uniquely aligned in both creative vision and business acumen and can’t wait to add Crayola’s talent and insight on this exciting new adventure.”

Maggie & Abby’s Neverending Pillow Fort was published to rave reviews by Harper Collins in 2018. Will Taylor is an award-winning author whose books also include The Language of SeabirdsMaggie & Abby and the Shipwreck Treehouse, Slimed, Catch That Dog! and the upcoming School for Wicked Witches series. He is repped by IAG and Fuse Literary.

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