Creation Entertainment Media and Magic Frame Animation have partnered on a new kids’ animated series, BuddyBots. The two production companies will co-develop and produce the educational and inclusive IP and launch it at MIP Junior 2022.
“The key elements of our series BuddyBots are unique and loveable characters, the mixture of stunning visual effects, adventures, emotional moments and strong plot development,” noted Lidia Chirita, Head of Sales & Co-Productions at Magic Frame Animation. “Understanding market needs, we are creating the show that catches the imagination of kids and contains messaging liked and loved around the world.”
BuddyBots follows a group of robots and two teen protagonists chronicling their adventures in a sci-fi animated world, where learning and family are some of the most important values. The characters each have certain limitations or traits traditionally perceived as ‘downfalls’ which the show turns into positive attributes, teaching the audience that everyone is just as valuable, and the importance of believing in your own abilities and seeking support from your family and friends.
The series encourages emotional development in its young audience, with lessons for parents and children on how to treat peers, overcome challenges by seeking support from others and to believe in yourself. The episodes cover topics of space, tech and equipment. The series is currently in early production.
“The key values behind BuddyBots are to empower young audiences in a way that is inclusive, and celebrate uniqueness and individuality,” said Sefi Carmel, CEO of Creation Entertainment Media. “The series narrative underlines the importance of building robust emotional support systems through friends and family, and overcoming personal challenges and special needs through self-belief and a sense of community.”
Creation Entertainment Media and Magic Frame Animation previously teamed up on the number 1 ranking Netflix film Secret Magic Control Agency, which was a ratings hit in multiple territories.
The partnership between the two studios is a global collaborative co-production in a borderless environment, with creatives working from territories including Cyprus, France, Spain and the U.K. The multiplatform series will bring licensing and branding opportunities for partners around the world.
Emmy Award winner Louis Elman (Early Man, Brave, The Imitation Game, V for Vendetta) will serve as series voice director. The show’s music will be composed by multi-award-winning composer Sefi Carmel and his studio Soundtrack Creation (Legacy of Lies, Albion Tales) will provide sound design.
“The show offers commercial opportunities for consumer products licensing and is easy to derive into multiple content forms through a wide range of distribution channels,” Chirita added. “At MIP Junior, we are seeking for distribution partners in diverse platforms and deals for coproduction.”
