Corus Entertainment’s Nelvana has inked a Canadian licensing and broadcasting partnership with Sesame Workshop to bring Sesame Street and Sesame Studios content north, exclusively on Corus’ Treehouse — the country’s No. 1 preschool network — and its nonlinear platforms. Nelvana will also represent the iconic kids’ brand for consumer products nationally.
Sesame Workshop will have a bigger than ever presence on Treehouse, with a dedicated programming block featuring new seasons of Sesame Street (S46 & S47) as well as episodes of Elmo’s World, Abby’s Flying Fairy School and more than 50 installments of short-form broadcast content such as Scribble Tales, Nursery Rhyme Remixes and Tater & Tot from Sesame Studios, the non-profit’s new YouTube kids’ destination.
“This builds on our existing partnership with Sesame Workshop on Esme & Roy, which will premiere on Treehouse in Canada,” said Pam Westman, Head, Nelvana Enterprises. “Sesame Street is an iconic brand that continues to immerse young new viewers in educational content, while engaging lifelong fans. We look forward to continuing to expand the merchandise program to bring Sesame Street’s remarkable stories and colorful characters to life in exciting ways for consumers.”
“Nelvana’s commitment to family and children’s entertainment aligns perfectly with Sesame Workshop’s mission to help children grow smarter, stronger, and kinder,” said Scott Chambers, SVP, North America Media and Licensing, Sesame Workshop. “The partnership extends our reach across a spectrum that few partners can match – from broadcast TV to digital to consumer products and retail—helping to create a deeper connection with families and the Sesame brand.”
Broadcast schedules, full episodes, games, behind-the-scenes content and more available at treehousetv.com and the Treehouse GO App.