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Troika Puts Its Mark on ‘Daily Show,’ Food Network Campaign

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Troika Puts Its Mark on ‘Daily Show,’ Food Network Campaign

Troika has been having a good summer, with the marketing and branding agency having delivered a pair of high-profile projects, including a new show identity for The Daily Show with Trevor Noah and ID’s for Food Network’s annual Scary Good Halloween campaign.

For The Daily Show, Troika created a new show identity for Comedy Central’s flagship program. Working with the team at The Daily Show and Comedy Central, Troika created new identities that include a new logo, an icon and a complete show package.

Take a look at the show opening:

The Daily Show with Trevor Noah

The Daily Show with Trevor Noah

The Scary Good Halloween on-air identities for Food Network began running Oct. 4. The campaign includes nine ID’s, including: Ritz Spiders, Franken Cupcakes, Pizza Mummy, S’more Critters, a Cat Cake and Ghost Cupcakes. Troika’s package for Halloween includes on-air promo toolkit and a set of network logo Ids.

Check out some of the work below:

Food Network's Scary Good Halloween

Food Network’s Scary Good Halloween

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