Sesame’s Elmo Tickles the App Market

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It looks like Elmo continues to leave his big red footmark on the app market. Sesame Workshop recently introduced Elmo Calls, a new app that enables kids to call Elmo over the phone and receive video calls, audio calls and voicemail. Parents can also choose from eight themed call packs that allow them to activate calls for their kids anytime they want or for special times of the day.

In addition to Elmo Calls, which is available on the iPhone and iPod touch, Sesame has updated its Elmo Loves ABC’s app for iPad, which was launched in nine months ago and created to promote early childhood literacy skills.

New customization features allow users to add photos and videos, and parents can now track how their child is doing. Additional features let children discover new game objects, videos and coloring pages for each letter as well as seasonal content such as holiday-themed art for the apps’ Hide-n-Seek game.

Elmo Calls app

Elmo Calls app

The Elmo Calls App is available for $.99 from the App Store on iPhone and iPod touch or at www.itunes.com/appstore. Additional content packs are available through In-App Purchase for $0.99 or you can purchase the “All-Calls” pack for $4.99.
 To celebrate the holidays, Elmo Loves ABC’s is $1.99 and Elmo Calls is free now through January 1, 2012.