Prime Focus’ View-D Converts 2-D to 3-D

Prime Focus has announced a new process for converting 2-D footage from virtually any source into a stereoscopic 3-D presentation.

Called View-D, the proprietary conversion process is set to be unveiled at events in Mumbai, London and Los Angeles that also mark the rebranding of Post Logic and Frantic Films under the Prime Focus banner.

The process was developed under the guidance of Chris Bond, president and

senior visual effects supervisor of Prime Focus VFX.

‘Filmmakers can also now shoot a movie with a single camera, on film, without having to be locked into digital cameras and potentially complicated stereoscopic camera rigs,’ says Bond. ‘View-D critically shortens the length of time of conversion, such that conversions can now be fit into the postproduction schedule.’