Mirada, the multifaceted storytelling studio founded by Guillermo Del Toro in 2010, received two top honors at last week’s Digital Hollywood conference in Los Angeles for its recent virtual reality projects. “Google Shop at Currys VR Tour” was awarded Best in Mobile VR, and “The Strain” experience snagged Best VR Based on Cinematic and Television Experience.
“Google Shop at Currys VR Tour” launched in April 2015 as the first official app for Google Cardboard, and introduced viewers to a Google retail store before it opened to the public. Viewers can navigate the environment via head positioning and interact with pop-up icons for an engaging and intimate experience.
For “The Strain” VR experience, viewers follow the character Vasiliy Fet on an immersive 360-degree journey through an abandoned warehouse filled with threatening vampires. Mirada’s customized platform also enabled real-time effects and spatial audio.
Learn more about the studio at www.mirada.com.