Commercial VFX companies MPC and Mikros will be integrating their Paris operations, uniting their internationally respected brands into a one-stop creative and production services shop for the French advertising market. Per the agreement, MPC Advertising’s local team will relocate to Mikros’ studio in Hauteville next month, forming Mikros-MPC Advertising.
Providing advertisers in Paris with access to top creative talent and cutting edge technologies under one roof, Mikros-MPC Advertising will form part of the global network of MPC Advertising studios. This will also allow French clients to leverage MPC’s creative and production talent worldwide. The team will be led by Julien Meesters.
“The advertising community has always demanded the most innovative application of creative technology. By joining forces, we are able to offer advertisers in Paris access to an unprecedented mix of sophisticated talent and technology from two of the most iconic studios in the industry,” said Meesters.