Massive Brings Ready-To-Run Agents to SIGGRAPH

Massive, developer of the artificial intelligence-based 3D animation system used to create clashing armies of digital soldiers in the Lord of the Rings films, announced that it will be at SIGGRAPH to introduce new products for streamlining crowd generation. These pre-built, Ready-to-Run agents are designed to be easily dropped into shots to create 3D character-based crowd scenarios.

Each ready-to-run agent is immediately available to the artist as a pre-built asset comprising all of the facets routinely found in a Massive agent, including skeletons, geometry, rigid body dynamics, textures, shaders and choreography controls. In addition, each agent features motion capture actions provided by Giant Studios.

“Massive was designed to speed the work of creative people, even in the face of enormous-scale challenges,” says Massive founder and product manager Stephen Regelous. “With Ready-to-Run Agents, Massive artists at large effects studios or small start-ups will be able to almost instantly begin focusing on the artistic design, composition and special needs of the shot by shortcutting the agent pre-production period.”

The initial sets in the Ready-to-Run Agent Library being announced by Massive at SIGGRAPH include Massive Spectator Set, Crowds on the Move, Massive’s Set of Locomotion Extras, Massive Ambient Action Set and Massive Combat Collection Set. These will be demonstrated at the New Zealand booth (#1521).

Last year, Massive received a Scientific and Engineering Award from the Academy of Motion Picture Arts & Sciences for Regelous’ achievement and insight in the development of Massive Software. The system has since been used in the feature I, Robot and a Cannes Lions Grand Prix-winning PlayStation commercial produced by The Mill.

The permanent interactive license price for Massive is priced at $18,000. Additional licenses can be leased as needed for $2,000 per license per month, including support. Massive customers choose one of three agents (Stadium, Locomotion or Ambient) with each purchase of up to three permanent Massive licenses.