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‘Voltron Force’ Debut Sets Ratings Record for Nicktoons
The return of Voltron is an electric ratings hit.
The June 16 premiere of the 90-minute movie Voltron Force: New Defenders Trilogy set a record as the network’s highest-rated series premiere in all key children’s, tween and boys demographics.
The debut also posted solid double- and triple-digit increases over last year’s like time period with kids 6-11 (up 53 percent) and boys 6-11 (up 113 percent).
Voltron’s return combined with solid ratings for SpongeBob SquarePants to make Nickelodeon cable’s top network in total day with viewers (2.3 million), kids 2-11 (3.6/1.3 million) and kids 2-5 (3.7/539,000).
Based on the classic 1980s TV series, Voltron Force continues as a half-hour series set to air regularly on Thursdays at 8:30 p.m. ET on Nicktoons.