In an agreement with Egmont Imagination, Readers Digest will distribute The Fairytaler on VHS and DVD. The all-new 26×30 animated series combines traditional and modern animation techniques to bring the classic stories of Hans Christian Anderson to a new generation of young viewers.
The Fairytaler is a co-production between Magma Films, Egmont Imagination, A. Film, Danmarks Radio and Super RTL. Tales featured include The Ugly Duckling, The Emperors New Clothes, Thumbelina and The Little Mermaid.
Readers Digest will have exclusive, worldwide direct marketing distribution rights and retail home video rights in key international territories.