Corus Entertainment’s Nelvana has secured a development deal with Grey Matter and United Talent Agency for a vibrant new preschool series inspired by the work of world-renowned, Miami-based pop artist Romero Britto. The project, currently titled Happy Art Happy Life, was announced at Kidscreen.
“We are thrilled to work with Grey Matter and UTA to share Romero Britto’s signature and dazzling visions with young audiences,” said Athena Georgaklis, Head of Development, Nelvana Studios. “His inspirational art serves as a profound reminder of the limitless world of creativity, and we’re proud to show children that art lives and breathes everywhere – especially from within.”
Happy Art Happy Life follows Romero, a cool and sharp-dressed bulldog (Britto’s alter ego) who lives, paints and sculpts in an exotic art studio. Alongside Romero is an animated ensemble of friends, all of whom are budding artists in various disciplines, such as finger painting, paper maché sculpture, found object design, and street murals.
Each 11-minute episode presents an array of inspiring and visually stunning standalone segments created to empower kids through art, utilizing a blend of live action, animation and remote videos. The series also celebrates diversity and promotes inclusiveness.
“I hope my story and my colors can inspire kids and families to make the world a better place,” said Britto. “I’m excited to bring my art to life on screen and share it with children around the world.”
Happy Art Happy Life is executive produced by Grey Matter’s Lawrence Grey and Ben Everard, and written by Emmy Award-winner Judy Rothman Rofé (Madeline).