Disney Channels Swim to Cambodia

Kids in Cambodia are waking up to animated fare thanks to Walt Disney Television International (South East Asia/Korea), which today introduced Disney Channel and Playhouse Disney Channel to the country. The launch makes Cambodia the fourth Asian market to adopt Disney Channel programming within the past six months, following on the heels of Palau, Thailand and Vietnam.

Cambodia becomes the 11th market in the Asia Pacific region to share the Asian Disney Channel regional feed and the ninth market in Asia to carry the Playhouse Disney Channel feed. The deal also sees Cambodia Entertainment Production Co. Ltd. named the distributor of both Disney Channel and Playhouse Disney Channel in the country.

To date, Disney Channels have penetrated 15 markets in the Asia Pacific region since first launching in Taiwan in 1995. Disney broadcasts its feeds in 6 languages and 5 subtitle tracks. In addition, the company has Disney Clubs and Disney-branded programming blocks available in 11 markets in Asia Pacific, broadcasting more than 60 hours of Disney programming every week to north of 380 million households.