DIC Makes AFM Debut with Gadget, Shortcake, Trollz

Taking place this week in Santa Monica, Calif., the American Film Market (AFM), is traditionally populated with lower-budget, live-action fare and independent genre flicks. This year, however, animation is well-represented as children’s entertainment company DIC Ent. enters the mart for the first time. DIC is there to offer international buyers a diverse slate of family and kid-themed product and to acquire all-new properties for its U.S. home entertainment distribution business.

In the offing is the new CG feature, Inspector Gadget Gadget’s Biggest Caper Ever…The Case of the Flying Lizzard, produced by DIC, in conjunction with Mainframe Ent. Inc, as well as six brand new Strawberry Shortcake animated titles and nine 65-minute titles from the tween brand, Trollz.. Also up for grabs are 13 classic Movie Toons animated features, including Sabrina Friend’s Forever, Inspector Gadget’s Last Case, The Amazing Zorro, 20,000 Leagues Under the Sea and Dennis the Menace and more.

Clive Jordan, DIC’s VP of international home entertainment and head of international sales, comments, "Inspector Gadget remains as popular today as it was 20 years ago, and Strawberry Shortcake is taking the world by storm with its re-launch last year. The Movie Toons catalog is filled with classics and the positive buzz on Trollz continues so we look forward to a busy market."

In addition to Inspector Gadget, Strawberry Shortcake and Trollz, DIC’s stable of toon properties includes Knights of the Zodiac, Sabrina, Madeline, Liberty’s Kids, Where On Earth Is Carmen Sandiego, Sonic The Hedgehog, Super Mario Bros. and Super Duper Sumos. In September of 2003, DIC launched the DIC Kid’s Network, a syndicated programming block that airs on more than 400 stations across the U.S.