Late-night breakfast destination and American icon Denny’s has teamed up with Robot Chicken producer Stoopid Buddy Stoodios to create a new animated web series, The Grand Slams, based on the classic Grand Slam breakfast plate. The series will follow Egg, Pancake, Sausage and Bacon on their everyday adventures at the booth and beyond.
You can check out an introductory trailer at TheGrandSlams.com and meet the cast before the series officially launches October 15. The first episode will kick off with a diner debate on the merits of dessert vs. breakfast, resulting in a savory standoff where Bacon and Sausage take on sweet and tasty Pancake. Additional episodes will roll out through January.
“As we continue to grow as a brand and engage with our millennial audience both on-and-offline, it is important we extend conversations beyond our diner walls and into the social world where they live and breathe,” said John Dillon, vice president of marketing for Denny’s. “Stoopid Buddy Stoodios has helped us to create this unique series that brings our brand to life in a fun, fresh way, which will allow us to connect in a manner that’s relevant, and on their terms.”
Restaurant customers will also be invited to scan a QR code on Denny’s placemats or via the brand’s mobile app, where they can get to know their favorite breakfast items beyond the shallow act of mastication.