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MoMedia Strikes Hasbro Deal

Digital Media

MoMedia Strikes Hasbro Deal

MoMedia, the digital distribution and VOD content marketing company backed by Endemol Shine, has signed a deal with Hasbro Studios to distribute its programs. MoMedia will repackage and dish out animated TV fare like Transformers: Rescue Bots and My Little Pony: Friendship Is Magic in multiple languages, handling digital distribution around the world — excluding the U.S., Australia and New Zealand.

MoMedia will be supporting its distribution efforts with social media activity, marketing campaigns and in-platform promotions, and will provide Hasbro with real-time content sales analytics. The company recently finalized a similar deal with DreamWorks Classics for its TV titles.

Transformers: Rescue Bots

Transformers: Rescue Bots

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