Connect with us

MoMedia Herds ‘Simon’s Cat’ S2 into Digital Stores

Digital Media

MoMedia Herds ‘Simon’s Cat’ S2 into Digital Stores

Digital distributor/content management company MoMeda has inked a string of VOD deals for season 2 of comedy cartoon Simon’s Cat. The series of agreements will see the Endemol Shine Group series roll out across major electronic sell-through stores in the run-up to the winter holidays.

Simon’s Cat S2 will first launch on Apple’s iTunes Store in the US, Canada, Australia, the UK, France and Germany. After a two-week exclusive window, it will arrive on Amazon, Google Play and other stores. The package comprised of six collections of about 6 x 6 min. Includes Valentine, Halloween and Christmas specials, available in the US for 99 cents per collection or $5.99 for the whole season.

“As a cat-loving company, we’re thrilled to be helping Simon, his cat and Endemol Shine turn a YouTube sensation into a major TVOD property. We launched the first special this time last year and helped drive it into the number-one spot in five of the six iTunes stores,” said MoMedia CEO Lucas Bertrand. “In digital stores, promotion is the make-or-break factor, and the Simon’s Cat team at Endemol Shine has done a fantastic job generating interest and awareness across social-media platform. We built on this brand recognition to cross-promote the series with the EST stores, and the result has been the cat’s pyjamas in every sense.”

Created by Simon Tofield Simon’s Cat follows the antics of a perpetually hungry white cat and his put-upon owner. The show will have exclusive promotions on all six regional iTunes stores from Nov. 6-20. The brand launched in 2008 with the animated short Cat Man Do; Endemol Shine UK picked up a controlling share in 2015. The cartoons have garnered over 12 million fans worldwide, with nearly 1.5 billion video views across Facebook and YouTube, as well as a number of successful global consumer products offerings.

Simon's Cat

Simon’s Cat

Comments

More in Digital Media

Newsletter


Recent Posts

Featured Trailers

Could not generate embed. Please try it again.

To Top