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Pam Lifford Named President of WB Consumer

Industry veteran Pam Lifford, previously EVP of global licensing for Quiksilver, has been named President of Warner Bros. Consumer Products, effective February 1. The announcement was ... Continue Reading →
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Web Content Launches DC Super Hero Girls

DC Entertainment, Warner Bros. Consumer Products and Mattel launched this week the DC Super Hero Girls initiative, which includes the first in a series of animated digital shorts. Titled ... Continue Reading →
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Federico San Martin Named Licensing VP for Henson

Federico San Martin has been hired on as Vice President of Global Consumer Products for The Jim Henson Company. The appointment was announced by President & COO Peter Schube, to ... Continue Reading →
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WB Launches New DC, Looney Tunes, Scooby Interactive Sites

Warner Bros. Consumer Products and DC Entertainment have launched ScoobyDoo.com, LooneyTunes.com and DCKids.com as three new entertainment destinations for kids that will feature original ... Continue Reading →
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‘Bugs Bunny at the Symphony’ Celebrates 25th Anniversary

Warner Bros. Consumer Products will be celebrating the 25th anniversary of the film-meets-orchestra concert series Bugs Bunny at the Symphony with a special 20-city U.S. and Canada ... Continue Reading →
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Batman, Super Friends Toys Inspire Toons

Warner Bros. Consumer Products, DC Entertainment and Warner Bros. Animation will be unleashing a wave of animated content inspired by two hit toy lines developed with Mattel and Fisher-Price. Inspired ... Continue Reading →
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LEGO and WB Build Scooby-Doo Line

The LEGO Group has partnered with Warner Bros. Consumer Products to create a line of LEGO building sets inspired by classic animated series Scooby-Doo. Five brand new sets will bring ... Continue Reading →
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Yearlong Celebration Set for Batman’s 75th

To mark the milestone 75th anniversary of DC Comics’ Batman, Warner Bros. Entertainment and DC Entertainment have revealed plans for a yearlong celebration befitting the world’s ... Continue Reading →
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Lumbard Appointed Fremantle’s Kids and Family Strategist

FremantleMedia Enterprises (FME) has appointed Carl Lumbard as head of licensing strategy and business development, kids and family entertainment, EMEA. Based in the London office, ... Continue Reading →
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WB Kicks Off Merch Program for ’60s ‘Batman’

Holy merchandising gold mine, Batman! It only took five decades, but Warner Bros. Consumer Products is finally launching a new licensing program based on the classic Batman TV series ... Continue Reading →
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