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Tag "Warner Bros. Consumer Products"

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Lumbard Appointed Fremantle’s Kids and Family Strategist


November 19, 2012 by Ramin Zahed No Comments divider image
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FremantleMedia Enterprises (FME) has appointed Carl Lumbard as head of licensing strategy and business development, kids and family entertainment, EMEA. Based in the London office, Lumbard will be responsible for the commercial development of brands within the Kids & Family Entertainment portfolio across EMEA, including identifying timescales, key licensing categories, [...]

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WB Kicks Off Merch Program for ’60s ‘Batman’


June 10, 2012 by Ramin Zahed No Comments divider image
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Holy merchandising gold mine, Batman! It only took five decades, but Warner Bros. Consumer Products is finally launching a new licensing program based on the classic Batman TV series from the ’60s. Stores will offer related merchandising featuring episode photos, illustrated character art inspired by the series’ animated opening sequence, [...]

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20 Tips on How To Pitch Your Toon to Network Execs!


April 2, 2012 by Karen Miller 1 Comment divider image
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1. Watch the programs on the channel you are pitching to. Do your homework! 2. Character, character, character. 3. Beyond the pitch, know what the show is and where it is headed. 4. Don’t pitch anything you are first going to apologize for; “This probably isn’t right for you, but…” [...]

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Bridge Direct Gets Master Toy for Looney Tunes


February 13, 2012 by Mercedes Milligan 1 Comment divider image
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Warner Bros. Consumer Products has announced that global children’s consumer products company The Bridge Direct, Inc. is now master toy licensee for the beloved Looney Tunes property and its latest television series incarnation, The Looney Tunes Show. Under the agreement The Bridge Direct will develop a comprehensive product line based [...]

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Warner Bros. Readies Diverse Toy Fair Slate


February 1, 2012 by Ramin Zahed No Comments divider image
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Warner Bros. Consumer Products is getting ready to unveil new tie-in toys for The Dark Knight Rises, The Green Lantern, Young Justice, Looney Tunes, ThunderCats and The Hobbit at this month’s Toy Fair in New York City. DC Comics master toy licensee, Mattel, is also hoping for an avalanche of [...]

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Warner Launches ‘DC Super Friends’ Book App


November 29, 2011 by Ramin Zahed No Comments divider image
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Warner Bros. Consumer Products and digital publisher ScrollMotion have launched DC Super Friends’ first interactive storybook app for iPad. DC Comics’ popular superheroes embark on a digital adventure this holiday season with DC Super Friends: Race to Save Christmas, debuting  on the App Store. “We are thrilled to have created [...]

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‘ThunderCats’ Mane Frame FB App Launches


November 10, 2011 by Mercedes Milligan No Comments divider image
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Fans of Warner Bros.’ revamped ThunderCats series on Cartoon Network have something new to wiggle their whiskers about today as the show’s official Mane Frame application launches on Facebook. Users can use the app to transform themselves into a variety of ThunderCats heroes and villains using their Facebook profile photo, [...]

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Licensing Survey Reports Royalties Stabilized in 2010


June 14, 2011 by Thomas J. McLean No Comments divider image
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As the Licensing Expo kicks off today in Las Vegas, the International Licensing Industry Merchandisers’ Association reported that year-to-year royalties generated from the sale of licensed merchandise remained fairly stable in 2010 at $5.065 billion despite ongoing softness in consumer spending. The results were published in the annual Licensing Industry Survey, which [...]

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2011 Licensing Wish List


June 6, 2011 by Mercedes Milligan No Comments divider image
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Our annual run-down of what to expect from top toon and vfx blockbuster franchises at this year’s Licensing International Expo held in Las Vegas, June 14-16. Old Pals and New Faves Rave at DCP This year at the show, Disney Consumer Products, the world’s largest licensor, will be focused on [...]

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Harry Potter: The Exhibition Set to Take Manhattan


March 10, 2011 by Thomas J. McLean No Comments divider image
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Look out wizards, Harry Potter is hitting the Big Apple. Harry Potter: The Exhibition, featuring original items from all films in the series, is extending its popular tour of North America with a previously unannounced stop at Discovery Times Square in New York City starting April 5. The traveling show [...]

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