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Batman, Super Friends Toys Inspire Toons

Warner Bros. Consumer Products, DC Entertainment and Warner Bros. Animation will be unleashing a wave of animated content inspired by two hit toy lines developed with Mattel and Fisher-Price. Inspired ... Continue Reading →
Brand Licensing

Brand Licensing Europe 2014

Colorful characters from around the world will convene in London for the annual L&M confab. This year marks the 16th edition of Brand Licensing Europe, taking place October 7-9 ... Continue Reading →
Rick Van Brimmer

LIMA Elects New Chairman, Directors

Rick Van Brimmer of The Ohio State University has been elected chairman of the board of The International Licensing Industry Merchandisers’ Association. He succeeds Maura Regan ... Continue Reading →
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Licensing Expo News Bytes

+ Nickelodeon Consumer Products unveiled a score of merchandising partners for the Teenage Mutant Ninja Turtles movie (Aug. 8). Toys will launch at Target and Target.com next month. ... Continue Reading →
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Fisher-Price Green Lights ‘Little People’

Fisher-Price and its affiliated HIT Entertainment have announced they are in pre-production on a new CG-animated series based on the popular preschool brand Little People. The show, ... Continue Reading →
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Amazon Offers Day of Nickelodeon Deals

Need to get a jump on the impending Black Friday/Cyber Monday madness? Amazon.com and Nickelodeon have the kiddies covered with the launch of the “Nickelodeon Day of Deals” ... Continue Reading →
Rick Glankler

FremantleMedia Kids Welcomes Rick Glankler

FremantleMedia has appointed Rick Glankler, previously of Mattel/Fisher-Price where he was in charge of HIT Entertainment brands, to the role of EVP/General Manager of Kids & Family ... Continue Reading →
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‘Octonauts’ Teams Up with Ocean Exploration & Research

Silvergate’s hit animated preschool series Octonauts is exploring opportunities with the National Oceanic and Atmospheric Administration’s (NOAA) Office of Ocean Exploration ... Continue Reading →
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‘Jake and the Pirates’, ‘Batman’ Help Mattel’s Bottom Line

Toy giant Mattel reported an overall entertainment product sales drop of 36 percent, but posted a profit of $96.2 million (up from $80.5 million) in the year-ago period. The company ... Continue Reading →
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‘Madagascar 3' Promotion Goes Bananas

Unless you’re allergic to potassium, you have probably noticed one of DreamWorks Animation’s creative promotions for Madagascar 3: Europe’s Most Wanted already as Dole Fresh Fruit ... Continue Reading →