Tag "Ed Helms"

‘Lorax’ Rakes in $70.7 mil. Worth of Green

March 5, 2012 by Ramin Zahed No Comments divider image

An overwhelming marketing campaign and familiarity with the Dr. Seuss brand pushed Universal/Illumination’s animated feature The Lorax to the top of the U.S. box-office chart with a record-breaking $70.7 million performance. Although the movie received mixed reviews and only garnered a 59% rating on RottenTomatoes.com, it proved to be a [...]

Universal’s ‘The Lorax’ Expected to Top the Charts

March 1, 2012 by Ramin Zahed No Comments divider image

How the team at Illumination Entertainment put a shiny new 3-D polish on Dr. Seuss’ cautionary, environmentally themed The Lorax. More than 40 years after Dr. Seuss (Theodor Geisel) wrote and illustrated his powerful children’s classic The Lorax, the alarming environmental message of the book is more urgent than ever [...]

3-D ‘Lorax’ Comes to 269 IMAX Screens

February 28, 2012 by Mercedes Milligan No Comments divider image

The latest 3-D CG flick from Universal Pictures/Illumination Entertainment, Dr. Seuss’ The Lorax, will come to IMAX March 2, opening on 269 domestic screens simultaneously, according to The Hollywood Reporter. The IMAX launch will be concurrent with the film’s North American wide release. In addition, Lorax will open in seven [...]

New Aussie Trailer for ‘The Lorax’ Reveals More

November 8, 2011 by Ramin Zahed No Comments divider image

A new Australian trailer for Universal’s 2012 feature Dr. Seuss’ The Lorax offers more clues about the much-anticipated project. Directed by Chris Renaud (Despicable Me) and Kyle Balda, the Illumination project focuses on the ecological battle between the curmudgeonly Lorax (Danny DeVito) and the tree-killing Once-ler (Ed Helms). Penned by [...]

Meledandri to Produce Uglydoll Feature

May 25, 2011 by Ramin Zahed No Comments divider image

Illumination Entertainment president Chris Meledandri will produce a new CG-animated feature based on the Uglydoll franchise, reports Deadline Hollywood. According to Michael Fleming, Meledandri has acquired the rights for the characters created by husband-and-wife team David Horvath and Sun-Min Kim. Larry Stuckey (Meet the Fockers, Elling) will write the script, [...]