Nickelodeon Consumer Introduces ‘SpongeBob’ Infant Line

October 17, 2012 by Ramin Zahed No Comments

Nickelodeon and Viacom Consumer Products (NVCP) has announced plans to launch new infant programs around Nickelodeon’s evergreen properties SpongeBob SquarePants and Dora the Explorer. Announced today by Michael Connolly, Senior Vice President, NVCP, at Brand Licensing Europe 2012 in London, the new lines, Dora Baby and Bubbly Baby Bob! are set [...]

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