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Tag "American Girl"
DreamWorks Animation has acquired the IP for the fad-tastic Troll doll franchise from the Dam Family and Dam Things of Denmark with plans to reintroduce the bouffant characters to a new generation. The company has named American Girl veteran Shawn Dennis as head of brand development to cultivate the franchise. [...]
Toy giant Mattel reported an overall entertainment product sales drop of 36 percent, but posted a profit of $96.2 million (up from $80.5 million) in the year-ago period. The company cited entertainment merchandise tied to Batman: The Dark Knight Rises and Disney’s Jake and the Never Land Pirates and Cars [...]
It’s official. Thomas the Tank and Bob the Builder have a new home. London’s Financial Times is reporting that toy powerhouse Mattel has bought children’s media outfit Hit Entertainment—distributor of show such as Bob the Builder, Thomas the Tank and Angelina Ballerina—from Apex Partners for $680 million dollars. The acquisition [...]