FOR IMMEDIATE RELEASE
Autodesk Introduces 3ds Max 2010 Software at Game Developers Conference
New Release Offers Innovative Creative Tools, Powerful Scene Management
Capabilities and Enhanced Support for Interoperability and Pipeline
Integration
SAN FRANCISCO, Game Developers Conference, March 24, 2009-Autodesk, Inc.
(NASDAQ: ADSK) has introduced Autodesk 3ds Max 2010 software - the latest
version of its 3D modeling, animation and rendering product - offering
nearly 350 additional features. The 2010 release provides innovative
creative tools: a render-quality viewport display and at least 100 new
Graphite modeling tools. It also offers powerful new capabilities that help
artists manage complex scenes with greater ease and an unprecedented level
of support for software interoperability and pipeline integration.
Artists have used 3ds Max to create numerous award-winning entertainment
projects, such as "Fallout 3," "Prince of Persia" and "Gears of War 2."
"3ds Max 2010 is a feature-packed release that has generated a lot of
excitement in the 3D community," said Marc Petit, Autodesk senior vice
president, Media & Entertainment. "This version will help artists work
faster than ever before, so they can explore more ideas, push boundaries,
and create stunning work in less time."
Jeff Hanna, senior technical artist at Volition, is a 3ds Max 2010 beta
tester. His favorite new feature in the 2010 release is the xView mesh
analyzer. "3ds Max 2010 software's powerful xView mesh analyzer will make
it easier for us to ensure that every asset our artists create is correct
and game ready," said Hanna. "The xView technology can quickly identify
missing UVW coordinates, overlapping vertices, or open edges, among other
things. With this tool, we won't have to worry about bad game data due to
invalid geometry."
Key Highlights of Autodesk 3ds Max 2010
Innovative Creative Tools
o A new Graphite modeling and texturing system introduces at least 100
additional creative tools and helps artists explore and more rapidly
iterate their ideas.
o The addition of render-like effects in the viewport display - such as
soft shadowing, exposure control and ambient occlusion - offers near
photo-real quality for faster decision making.
Powerful New Referencing and Scene Management Capabilities
o Artists can create robust referencing workflows to help organize complex
scenes more easily by treating multiple objects and scenes as a single
Container object.
o A new Material Explorer helps to simplify the way artists interact with
objects and materials, making iterations much easier even in highly complex
scenes.
o The new multithreaded xView mesh analyzer technology helps to
significantly reduce errors by providing in-viewport reporting on several
types of mesh.
Enhanced Software Interoperability and Pipeline Integration
o 3ds Max 2010 is the first animation package to integrate mental images'
powerful mental mill technology. This allows users to develop, test and
maintain hardware-agnostic shaders and complex shader graphs for hardware
and software rendering with real-time visual feedback.
o Enhanced OBJ support and ProOptimizer technology provide improved
interoperability with Autodesk Mudbox software.
o Additional support for C# and .NET gives developers the access they need
to customize, extend and integrate 3ds Max into their existing pipelines.
3ds Max 2010 also includes all the features offered in the Creativity
Extension for 3ds Max 2009, released in August 2008. A list of features in
3ds Max 2010 is available at www.autodesk.com/3dsmax.
Videos of the new features in 3ds Max 2010 are available on the Autodesk
YouTube Channel. To learn more about the software, also visit Autodesk's
3ds Max blogs by Ken Pimentel, director of visual communications; Shane
Griffith, 3ds Max product manager; and Louis Marcoux, 3ds Max application
specialist.
Pricing and Availability
Autodesk anticipates that 3ds Max 2010 will be available in English during
spring 2009. The Autodesk suggested retail price for Autodesk 3ds Max 2010
license is US$3,495*. The suggested retail price to upgrade from either 3ds
Max 2009 or 3ds Max Design 2009 to 3ds Max 2010 is $895*. Autodesk
Subscription is available for purchase simultaneously with the product or
upgrade purchase. The Autodesk suggested retail price for Autodesk
Subscription for 3ds Max 2010 is $495* per year.
*International pricing may vary.
About Autodesk
Autodesk, Inc., is a world leader in 2D and 3D design software for the
manufacturing, building and construction, and media and entertainment
markets. Since its introduction of AutoCAD software in 1982, Autodesk has
developed the broadest portfolio of state-of-the-art Digital Prototyping
solutions to help customers experience their ideas before they are real.
Fortune 1000 companies rely on Autodesk for the tools to visualize,
simulate and analyze real-world performance early in the design process to
save time and money, enhance quality and foster innovation. For additional
information about Autodesk, visit www.autodesk.com.
Autodesk, AutoCAD, Mudbox and 3ds Max are registered trademarks or
trademarks of Autodesk, Inc., and/or its subsidiaries and/or affiliates in
the USA and/or other countries. mental mill is a registered trademark of
mental images GmbH licensed for use by Autodesk, Inc. All other brand
names, product names or trademarks belong to their respective holders.
Autodesk reserves the right to alter product offerings and specifications
at any time without notice, and is not responsible for typographical or
graphical errors that may appear in this document.
© 2009 Autodesk, Inc. All rights reserved.
Autodesk Introduces 3ds Max 2010 Software at Game Developers Conference
New Release Offers Innovative Creative Tools, Powerful Scene Management
Capabilities and Enhanced Support for Interoperability and Pipeline
Integration
SAN FRANCISCO, Game Developers Conference, March 24, 2009-Autodesk, Inc.
(NASDAQ: ADSK) has introduced Autodesk 3ds Max 2010 software - the latest
version of its 3D modeling, animation and rendering product - offering
nearly 350 additional features. The 2010 release provides innovative
creative tools: a render-quality viewport display and at least 100 new
Graphite modeling tools. It also offers powerful new capabilities that help
artists manage complex scenes with greater ease and an unprecedented level
of support for software interoperability and pipeline integration.
Artists have used 3ds Max to create numerous award-winning entertainment
projects, such as "Fallout 3," "Prince of Persia" and "Gears of War 2."
"3ds Max 2010 is a feature-packed release that has generated a lot of
excitement in the 3D community," said Marc Petit, Autodesk senior vice
president, Media & Entertainment. "This version will help artists work
faster than ever before, so they can explore more ideas, push boundaries,
and create stunning work in less time."
Jeff Hanna, senior technical artist at Volition, is a 3ds Max 2010 beta
tester. His favorite new feature in the 2010 release is the xView mesh
analyzer. "3ds Max 2010 software's powerful xView mesh analyzer will make
it easier for us to ensure that every asset our artists create is correct
and game ready," said Hanna. "The xView technology can quickly identify
missing UVW coordinates, overlapping vertices, or open edges, among other
things. With this tool, we won't have to worry about bad game data due to
invalid geometry."
Key Highlights of Autodesk 3ds Max 2010
Innovative Creative Tools
o A new Graphite modeling and texturing system introduces at least 100
additional creative tools and helps artists explore and more rapidly
iterate their ideas.
o The addition of render-like effects in the viewport display - such as
soft shadowing, exposure control and ambient occlusion - offers near
photo-real quality for faster decision making.
Powerful New Referencing and Scene Management Capabilities
o Artists can create robust referencing workflows to help organize complex
scenes more easily by treating multiple objects and scenes as a single
Container object.
o A new Material Explorer helps to simplify the way artists interact with
objects and materials, making iterations much easier even in highly complex
scenes.
o The new multithreaded xView mesh analyzer technology helps to
significantly reduce errors by providing in-viewport reporting on several
types of mesh.
Enhanced Software Interoperability and Pipeline Integration
o 3ds Max 2010 is the first animation package to integrate mental images'
powerful mental mill technology. This allows users to develop, test and
maintain hardware-agnostic shaders and complex shader graphs for hardware
and software rendering with real-time visual feedback.
o Enhanced OBJ support and ProOptimizer technology provide improved
interoperability with Autodesk Mudbox software.
o Additional support for C# and .NET gives developers the access they need
to customize, extend and integrate 3ds Max into their existing pipelines.
3ds Max 2010 also includes all the features offered in the Creativity
Extension for 3ds Max 2009, released in August 2008. A list of features in
3ds Max 2010 is available at www.autodesk.com/3dsmax.
Videos of the new features in 3ds Max 2010 are available on the Autodesk
YouTube Channel. To learn more about the software, also visit Autodesk's
3ds Max blogs by Ken Pimentel, director of visual communications; Shane
Griffith, 3ds Max product manager; and Louis Marcoux, 3ds Max application
specialist.
Pricing and Availability
Autodesk anticipates that 3ds Max 2010 will be available in English during
spring 2009. The Autodesk suggested retail price for Autodesk 3ds Max 2010
license is US$3,495*. The suggested retail price to upgrade from either 3ds
Max 2009 or 3ds Max Design 2009 to 3ds Max 2010 is $895*. Autodesk
Subscription is available for purchase simultaneously with the product or
upgrade purchase. The Autodesk suggested retail price for Autodesk
Subscription for 3ds Max 2010 is $495* per year.
*International pricing may vary.
About Autodesk
Autodesk, Inc., is a world leader in 2D and 3D design software for the
manufacturing, building and construction, and media and entertainment
markets. Since its introduction of AutoCAD software in 1982, Autodesk has
developed the broadest portfolio of state-of-the-art Digital Prototyping
solutions to help customers experience their ideas before they are real.
Fortune 1000 companies rely on Autodesk for the tools to visualize,
simulate and analyze real-world performance early in the design process to
save time and money, enhance quality and foster innovation. For additional
information about Autodesk, visit www.autodesk.com.
Autodesk, AutoCAD, Mudbox and 3ds Max are registered trademarks or
trademarks of Autodesk, Inc., and/or its subsidiaries and/or affiliates in
the USA and/or other countries. mental mill is a registered trademark of
mental images GmbH licensed for use by Autodesk, Inc. All other brand
names, product names or trademarks belong to their respective holders.
Autodesk reserves the right to alter product offerings and specifications
at any time without notice, and is not responsible for typographical or
graphical errors that may appear in this document.
© 2009 Autodesk, Inc. All rights reserved.
