Six-time Emmy winner, Phil Roman and his Studio City-based Phil Roman Entertainment, along with co-production partner Atomic Cartoons, will showcase Atomic Betty at MIPCOM. Vancouver-based Atomic is currently in development with PRE on this (52x11) series that follows the imaginary adventures of Atomic Betty, the outer space alter ego of a young stay-at-home earth girl. Although based on a girl, Atomic Betty is geared towards both genders as it follows a kid's way of dealing with the unfamiliar and sometimes difficult world of childhood. The studios report that they have completed a main title sequence, a complete show bible and episode synopsis for pitching.

Atomic Betty was negotiated for Phil Roman Entertainment by the firm’s VP, Rick Ramirez and for Atomic Cartoons by Cheryl Nelson of Wyman, Isaacs, Blumenthal & Lynne of Los Angeles, California.