Playhouse Disney Spawns Toyline

Disney Consumer Products is launching a new line of preschool toys and electronics inspired by hit Playhouse Disney preschool shows airing on Disney Channel. Debuting this fall, the products feature characters from such popular animated shows as Handy Manny, Little Einsteins, Mickey Mouse Clubhouse and My Friends Tigger and Pooh.

Disney celebrated the launch on Saturday at Toys’R'Us in Times Square with an event for preschoolers that included special readings from Playhouse Disney-themed books read by Eric Mabius (Ugly Betty) and Kelly Rutherford (Gossip Girl), and guest appearances by Elisabeth Hasselbeck (The View), Kim Raver (Lipstick Jungle) and Matt Settle (Gossip Girl). Kids also got to have their took pictures taken with Handy Manny, Tigger and Darby.

The new toys will include the Handy Manny Fix-It-Right Transforming Tool Truck, the Disney V-tech Create-A-Story with My Friends Tigger And Pooh software and cartridge, a Little Einsteins Transform & Go Rocket that transforms into three different vehicles, the Mickey Mouse Clubhouse Motors Speedway with rechargeable cars and the Disney Pix Jr. Digital Camera.