JAKKS Pacific Taps DreamWorks Toons for TV Games

Through a licensing agreement with DreamWorks Animation, JAKKS Pacific Inc. will produce multiple plug-and-play video games based on the hit animated feature films Shrek, Shark Tale, Over the Hedge and Madagascar. As with previous TV Games releases, the DreamWorks titles will come loaded on hand-held controllers that plug directly into standard television sets.

The Shrek, Shark Tale, Over the Hedge and Madagascar TV Games are expected to launch at North American retailers nationwide in 2006 with a suggested retail price of $19.99.

JAKKS, which has a similar licensing deal in place with the Walt Disney Co., previously launched TV Games products based on the hit animated properties SpongeBob SquarePants, Yu-Gi-Oh! and Spider-Man, to name a few. For more information on JAKKS Pacific’s TV Games line, go to www.tvgames.com.