Hamtaro Treats to Haunt Burger King This Halloween

Get ready for ShoPro’s popular hamster characters from the Hamtaro series to be jamming the counters of Burger King restaurants in the U.S. and Canada for four weeks beginning October 6, 2003. Featuring interactive toys of Hamtaro characters, the spooky lineup includes Hamtaro Franken-Ham, Alien Boss-Ham, Elder Wolf-Ham, Penelope Ghost-Ham and Cappy Pumpkin-Ham, to name a few!

Hamtaro, Boss, Bijou, Cappy and other Ham-Ham Toys will come with a unique Halloween outfit, include an individual interactive play feature, and will be available in Burger King kids’ meals at participating restaurants.

In addition, the Ham-Hams will be starring in their first Halloween TV special. Produced by ShoPro Entertainment, this special will feature the characters in a traditional Halloween scenario. The Hamtaro Halloween special will air on Cartoon Network this October.

“We are thrilled about our relationship with Burger King Corporation,” says John Easum, ShoPro Entertainment’s senior VP. “Children will love discovering their favorite Hamtaro characters wearing Halloween costumes.”

In addition to Hamtaro, ShoPro Entertainment, the U.S. affiliate for Japan-based Shogakukan Productions, has brought several multi-billion dollar properties to the states, including Inuyasha, Corrector Yui and most recently Kids WB!’s MegaMan:NT Warrior. In Japan, Hamtaro is one of the country’s most popular kids’ properties and has generated over $3 billion in sales since its launch on TV Tokyo in 2000. For more information, visit www.shopro-entertainment.com.