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Bing and Bong Get Stuffed at Commonwealth Toy

Licensing

Bing and Bong Get Stuffed at Commonwealth Toy

Commonwealth Toy and Novelty has been named U.S. licensee for plush toys based on the award-winning, internationally distributed pre-school TV property Tiny Planets. Initial products will focus on the show’s central characters, Bing and Bong, who travel their universe on a furry white sofa. The company anticipates a marketing launch at Toy Fair 2004.

Tiny Planets, a co-production between U.K.-based Peppers Ghost Prods. and Sesame Workshop, consists of 65×5 episodes broadcast on Nickelodeon owned NOGGIN, the commercial-free educational network for preschoolers. Worldwide, distribution for the series has grown to include 83 territories, with second seasons underway in a number of countries including the U.K., Australia, Japan and Germany. In the U.K., the show continues to be number one in its time slot on CiTV and a broad-based merchandise program is already underway.

This fall, NOGGIN will celebrate Columbus Day with the week-long, exploration-focused special Tiny Planets Big Week of Sofa Safaris. The seven, half-hour episodes will air daily over a one-week period.

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