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Bandai Acquires Digimon Toy License
Bandai Asia has acquired from Toei Animation the Australian toy license for the animated children’s series Digimon Data Squad.
The deal covers the right to sell such toys as a digivice data link, 1.5-inch collectible figures and 3.5-inch lightning digivolving figures. The products are available now in stores.
‘We are pleased to be working with Bandai Asia in expanding the Digimon brand and we’re confident that Bandai Asia will be an excellent ambassador for programming in this important territory,’ said Toei president and COO Kanji Kazahaya.