Science Is King In Wonderville

Idea Machine and Science Alberta Foundation have launched Wonderville at http://www.wonderville.ca/. The site features an interactive 3D town filled with animated characters created to teach children about science and encourage them to pursue careers in the field.

Science Alberta Foundation approached Idea Machine with the challenge of creating a compelling online destination to compete with television and video games for kids’ attention outside of school and to provide teachers with a means to reach kids on a different level.

The creative team at Idea Machine, led by animator Brent Lowrie (art and animation) and designer Darren Pearce (interface design and programming) employed 3ds max, Maya, the Macromedia MX Suite and Adobe Photoshop, as well as a team of local and international freelance artists and animators, to bring the world of Wonderville to life.