Technicolor, Mattel Partner for New ‘Barbie’

Technicolor has revealed its collaboration with Mattel’s Barbie brand for the popular character’s latest DVD feature, Barbie: A Perfect Christmas. The doll’s 22^nd CG-animated adventure hit shelves in the States November 8, with a European release scheduled for November 22.

Technicolor provided a full range of services for the project, including pre-production (art direction, design, storyboarding, editorial and production management), direction and animation, audiovisual post, and DVD menus.

“Working with Steven Wendland and the Technicolor team has been terrific,” said Rob Hudnut, Executive Producer for Barbie Entertainment. “They helped us bring new characters–the sisters of Barbie–to life in a beautiful movie that we believe will be a new holiday classic.”

Barbie: A Perfect Christmas

Technicolor also produced a five-minute short in which Barbie and her sisters embark on a camping adventure. The short appears on Barbie Entertainment’s other fall 2011 release Barbie: Princess Charm School and on Barbie: A Perfect Christmas.

Related posts: