Will Wright, creator of such blockbuster games as SimCity, The Sims and Spore, is leaving Electronic Arts to run his new intellectual property think tank Stupid Fun Club.
That doesn’t mean he’s leaving EA behind entirely. The videogame giant is making an equity investment in the new venture, taking a stake equal to that of Wright’s and securing the right to develop games from Stupid Fun Club projects.
“The entertainment industry is moving rapidly into an era of revolutionary change,” Wright said. “Stupid Fun Club will explore new possibilities that are emerging from this sublime chaos and create new forms of entertainment on a variety of platforms. In my 12 years at EA, I’ve had the pleasure to work alongside some of the brightest and most talented game developers in the industry and I look forward to working with them again in the near future.”