Sammy Grabs Stake in Sega

Major data-processing firm CSK Corp. has sold all of its shares of Sega Corp. to Tokyo-based entertainment conglom Sammy Corp. The investment gives Sammy 39,148,600 additional shares, or a 22.4% majority stake in Sega. The two companies have been collaborating on various projects.

“Sammy is a strong company financially and is looking to pursue strategic investment opportunities,” says John Rowe, president and COO of Sammy Holding Co. Inc. “Now that we have taken yet another step toward becoming a global force in entertainment, we look forward to finding mutually beneficial ways to work with Sega.”

Sammy Corp. is growing its pachinko and pachislot casino-style game business as it continues to diversify into other areas of entertainment. Sammy Holding oversees Sammy Corp.’s business in the US, Canada, and Europe, and includes video game maker Sammy Studios.