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‘Angry Birds’ and ‘Star Wars’ Join Forces
After dashing from meeting to meeting around the Palais des Festivals at Cannes’ MIPCOM market this week, there’s going to be a lot of tired TV professionals looking for an entertaining time waster. Good news for them: Rovio Entertainment and Lucasfilm Ltd. have announced a new collaboration: Angry Birds Star Wars! The gaming and merchandise partnership, which launches worldwide November 8, will combine all the fun of Angry Birds and Angry Birds Space with the characters, stories and settings of Star Wars.
“This is the best Angry Birds game we’ve ever done. It’s the best parts of Angry Birds with all new cutting-edge gameplay set in a galaxy far, far away,” said Peter Vesterbacka, the Mighty Eagle and CMO of Rovio. “As a big Star Wars fan myself, I’m really excited about this new universe. The Force is definitely strong with this one.”
From the deserts of Tatooine to the depths of the Death Star, the game will feature the Angry Birds characters as the iconic heroes of the beloved space fantasy saga. In addition to the game, this fall will also see the unveiling of a massive retail launch for Angry Birds Star Wars merchandise, ranging from Halloween costumes and apparel to action figures and collectible plush toys, which will be available at select retailers starting October 28. In the coming weeks, fans can expect new videos, characters and more content to be revealed.
Angry Birds Star Wars will be available for iOS, Android, Amazon Kindle Fire, Mac, PC, Windows Phone and Windows 8. For more info, visit www.angrybirds.com/starwars.