Motion picture exhibitor National Amusements Inc. has come aboard the Kidtoon Films program, which features a G-rated film every Saturday and Sunday morning at 10:00 a.m. in select U.S. theatres. Rolling out in National Amusements’ Cinema de Lux, Showcase and Multiplex Cinemas, the program will offer a dozen animated films in 2006, starting this month with She-Ra, Princess of Power in The Secret of the Sword. New titles will arrive each month, accompanied by a parental guidance review written by children’s media professional Dr. Donna Mitroff.
National Amusements operates more than 1,500 screens in the U.S., U.K., Latin America and Russia. The company also offers other family-friendly initiatives, including Bookworm Wednesdays, a summer reading program, and Baby Pictures, a theatre-going experience designed for parents of infants.
Future Kidtoon Films features include the CG-animated Arthur’s Missing Pal, the Strawberry Shortcake “Sweet Dreams” movie and My Little Pony: The Runaway Rainbow. Parents can sign up for a monthly newsletter providing information about upcoming films or access the information on Kidtoonfilms.com. Tickets for all performances can be purchased in advance at the theatre, by phone or online at www.national-amusements.com.
Kidtoon Films is a subsidiary of Sabella Dern Ent. Inc., a property creation and animation studio that develops, enhances and brands global intellectual properties. For more information, go to www.kidtoonfilms.com