In addition to being Disney’s first in-house CG theatrical release, the upcoming Chicken Little will mark the first deployment of Disney Digital 3D, a new, state-of-the-art technology providing a stereoscopic three-dimensional theatrical experience. Slated for release on Nov. 4, the animated comedy will be rendered in 3-D by Industrial Light & Magic (ILM) and exhibited via Dolby Digital Cinema servers at approximately 100 selected theatres in 25 top markets.
Dick Cook, chairman of The Walt Disney Studios, comments, "Disney Digital 3D is a truly groundbreaking technology that combines the latest innovations of science and art, and we are proud to be a part of filmmaking history. Our proprietary, state-of-the-art CG animation process used to make Chicken Little and future animation projects will finally allow moviegoers to experience true digital three-dimensional entertainment in theaters."
To experience Chicken Little in 3-D, viewers will don special glasses designed to offer greater clarity and more comfort than conventional 3D glasses. "We are pleased that Chicken Little is the first animated movie to use our new process using Disney’s actual 3D models, animation and camera data," says ILM president Chrissie England. "This process allows us to provide a richer, more nuanced viewing experience for moviegoers than any existing postproduction techniques. We feel audiences will embrace this experience as the new standard in animated features."
The process ILM developed to bring Chicken Little and other films into the stereoscopic 3-D space is similar to what is being used to make 3-D versions of George Lucas’ original Star Wars films.