Spike TV, formerly known as The New TNN, held a launch party last night at Hugh Heffner’s Playboy Mansion in Los Angeles, Calif. Organizers couldn’t have picked a better setting to officially kick off the cable outlet tauted as “the first network for men.”
Former Playmate and star of Spike TV’s new animated series Stan Lee’s Stripperella, Pamela Anderson, and Gary The Rat voicer Kelsey Grammer were among the celebrities in attendance.
Spike TV is highly publicizing The Strip, its late night block of adult-oriented animated projects, which also features new, raunchier episodes of John Kricfalusi’s Ren & Stimpy.
The animated likeness of Anderson may be causing a stir, but so is the network’s new name. Film director Spike Lee has filed a law suit claiming that Spike TV is capitalizing on his name and reputation for being edgy, irreverent and smart.