Geena Davis, Marty Krofft to Keynote Kidscreen Summit

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The 2018 edition of Kidscreen Summit event will feature keynotes by actress Geena Davis, children’s TV icon Marty Krofft and TED Talk speaker and Family Room CEO George Carey. The kids TV conference program will take place in Miami, Florida,  Feb. 12-15.

Keynotes are described as follows:

The Day the Universe Changed
For the last 10 years, US research firm The Family Room has been mapping the shifting emotional landscape of Gen Z youth. And for the first eight, these core hopes, fears, dreams and anxieties remained remarkably constant. And then came 2016, which triggered the start of some astonishing shifts in the Passion Points Gen Z kids and teens are most focused on, leading to implications for the kids media industry that cannot be overstated. In this kick-off keynote, TED Talk speaker and Family Room CEO George Carey will track these shifts in Gen Z’s emotional landscape, exploring how they will impact the where, how and what of youth media consumption, and recommending strategies for kids media players to reflect this new reality and elevate the emotional relevance of their properties and platforms with today’s kids and teens.

Geena Davis returns to Kidscreen SummitAfter delivering a knock-out keynote address at Kidscreen Summit 2016 that had audience members rethinking their approaches to gender and diversity in the development process, activist and Oscar-winner Geena Davis is returning to the event to unveil exclusive new research from the Geena Davis Institute on Gender and Media. Her latest study seeks to examine how products are being marketed to boys and girls through the use of brand mascots. It will analyze and identify current trends in the marketplace, and look at how the way brands portray different genders negatively or positively affects the way children perceive gender roles.

In Conversation with Marty Krofft, Kids Entertainment Legend
Brothers Marty and Sid Krofft first hit the kids media spotlight in the ’70s as creators of decade-defining shows including H.R. Pufnstuf and The Land of the Lost. In 2015, the duo came back in a big way, starting with Mutt & Stuff (Nickelodeon), then the reboot of Sigmund and the Sea Monsters (Amazon Studios), and now the upcoming Myam’s WonderLab (starring The Big Bang Theory’s Myam Bialik). Marty Krofft is coming to Kidscreen Summit to share his lifetime of experience with attendees, delving into the brothers’ development process, how the business has changed, and the secrets to keeping kids watching.

Kidscreen Summit 2018 takes place at the InterContinental Miami. In 2017, the event welcomed nearly 2,000 attendees from more than 50 countries around the world, including more than 450 kids programming buyers and investors looking for new content and partners. Registration for Kidscreen Summit 2018 is open. To sign up online or get more information, visit the event website at http://summit.kidscreen.com/2018/.

Marty Krofft and Geena Davis

Marty Krofft and Geena Davis

  • Elizabeth Connell

    The Krofft brothers produced a pilot of a reboot for The Bugaloos and showed a teaser for the pilot at this year’s Comic Con, I would like to know if Marty is going to say anything about that project? I hope he talks about The Bugaloos reboot, it’s been four months since he showed the teaser, There has to be news now!

    Please keep us updated on the Kroffts future projects